InfoSlips: Understanding the Digital Experience
A Chat with Alan Burger
How valuable are the communications you’re sending, and receiving?
Are you engaged in a targeted, compelling experience or simply reviewing a static piece of information?
In this week’s installment of the Above the Treeline Vlog Series, Andy interviews Alan Burger, Co-Founder and CEO, InfoSlips North America who describes digitized communications as a valuable user experience, transforming CCM with next-generation interactive and engaging experiences.
No longer bound by a page stemming from a production workflow, compelling digital experiences start further up the food chain, starting from a trusted relationship that expands beyond delivering just a simple PDF or AFP document. Customer communications management has had to evolve to aid a positive, and valuable, customer experience based on the receiver’s preferences, versus just provide information.
InfoSlips helps accelerate the journey to outstanding customer communications with a unique, proven designed outcome methodology employing lightning-fast implementation that delivers truly engaging and useful correspondence using the same design thinking behind your favorite web and mobile apps.
Customers will continue to print communications., but the manner of how they wish to consume and respond to correspondence has changed, delivering a source of truth for each consumer through a custom digital experience.
Looking forward to hearing your thoughts.
And remember….the best views happen Above the Treeline.
Andy